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Nivedita, a developer-turned-marketer who passionately writes about customer support, CX, and CRM in the SaaS realm.

Nivedita Bharathi

Marketing at DevRev

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Nivedita, a developer-turned-marketer who passionately writes about customer support, CX, and CRM in the SaaS realm.

24/7 Customer Support: What It Is and How It Helps in 2025

14 min read24/7 Customer Support: What It Is and How It Helps in 2025

Nivedita Bharathi

The queen of code: Grace Hopper’s impact on the world of computing

4 min readThe queen of code: Grace Hopper’s impact on the world of computing

Nivedita Bharathi

What Is Chatbot Automation? Features, Benefits & Real-World Uses

13 min readWhat Is Chatbot Automation? Features, Benefits & Real-World Uses

Nivedita Bharathi

Tighter collaboration, tailored customizations, and streamlined support: DevRev’s March 2024 update

5 min readTighter collaboration, tailored customizations, and streamlined support: DevRev’s March 2024 update

Nivedita Bharathi

Hyper-converging digital businesses in the era of AI

13 min readHyper-converging digital businesses in the era of AI

Nivedita Bharathi

What Is Predictive Support? A Guide to AI-Driven Customer Service

6 min readWhat Is Predictive Support? A Guide to AI-Driven Customer Service

Nivedita Bharathi

Elevating user experiences in FinTech with insights from industry leaders, Bajaj Finserv & Jar

6 min readElevating user experiences in FinTech with insights from industry leaders, Bajaj Finserv & Jar

Nivedita Bharathi

What is an AI Chatbot? A Comprehensive Guide [2025]

18 min readWhat is an AI Chatbot? A Comprehensive Guide [2025]

Nivedita Bharathi

18 best AI chatbot software in 2025 | Key features, pros, and cons

14 min read18 best AI chatbot software in 2025 | Key features, pros, and cons

Nivedita Bharathi

February 2024 product highlights from DevRev

4 min readFebruary 2024 product highlights from DevRev

Nivedita Bharathi